How to Create a Hashtag

How to Create a Hashtag

Why do you need a Hashtag?

Hashtags enable businesses to help consumers find them through social media.

Often times, people will search a hashtag on Google or on Twitter/Facebook/Instagram. Using them enables folks to remember you by your brand or promote a call to action.

The goal is to help users find you through tracking a popular topic or trending “hashtag” OR to search based on your brand name, product or service offering.

Registered Hashtags and ones that are “tagged” on news items, articles, posts, social media status updates – are trackable and traceable.

Whether it’s to support a promotion or a campaign, hashtags provide companies with the ability to organize and direct conversations and engagements with consumer audiences.

I’ll make this real simple.

Go to the TWUBS website by clicking here:
https://twubs.com/p/register-hashtag

Once you enter a hashtag you are interesting in obtaining, TWUBS will do a quick search to see if anyone claimed it already.

Search for your hashtag.

If it’s taken, you’ll get a red alert “Sorry! Hashtag is already registered.” notification.

If not, you’ll get a GREEN alert letting you know that your desired hashtag is available.

Then you’ll begin describing the hashtag for type of event, organization type and topic (yes, you can type in and create your own topic if missing from the pre-approved suggested topics).

Upload your title, description and a headshot/profile badge image, and you’re set!

About Jeremy Broekman

BROEKMAN communications has an 15+ year track record of providing marketing, brand management and PR. We serve our clients as a Marketing Director + Social Media Director + Creative Director + Consultant in ONE. With niches including Real Estate, Corporate, Non-profits, Entertainment and Start-up clientele, BROEKMAN communications has DEEP experience in helping companies navigate re-branding and/or re-packaging themselves for success in a 2013 future-facing mindset.

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