On June 12, 2023, the California Assembly’s Judiciary Committee amended Assembly Bill (AB) 1757, introducing language that would effectively require all California websites to follow the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA. The law could profoundly change the legal landscape. By requiring conformance with WCAG 2.1, the bill would establish firm technical requirements…
As a marketing, advertising and PR guy, I am in awe of watching feature films like BARBIE launch with such a well-laid plan. It’s inspiring to watch campaigns unfold so well. You’ll notice people saying on social or in conversations that this film just appeared everywhere all of a sudden, however, as a former studio…
We’ve seen other SEO agencies starting to talk about “AI powered search generated experience (SGE)” and just wanted to explain what all this means. Very quickly everyone is exploding with information about AI and the average marketer is going to get overwhelmed pretty quickly. So here’s an article straight from Google that explains. Orig link:…
Threads just launched last week and I definitely can see how it will be useful in the long run. As a GenXer who embraced tools during the dot.com era and then again during Web 2.0 boom (these terms are aging me right?!), we understood that future success was linked to adopting early. I remember setting…
At Broekman, we’ve already helped dozens of clients meet the deadline of prepping their Google Analytics GA3 Universal Analytics accounts for data migration to Google Analytics GA4. Sounds like a bunch of nonsense to most people, but come July 1, 2023, all website visitor traffic will stop on Universal Analytics (like Y2K stop) and all…
At BROEKMAN, we’ve got experience managing over $1M in Google Adwords. We’ve got your back! Keywords are words or phrases that are used to match ads with the terms people are searching for. The keyword match types dictate how closely the keyword needs to match with the user’s search query so that the ad can…
In Harry Potter and the Half-Blood Prince®, the 6th book in the amazing franchise, those students learning apparition had to follow three distinct rules for a witch or wizard to disappear from one place and travel and reappear somewhere else instantly – teleportation. Destination. Determination. Deliberation. “One had to be completely determined to reach one’s…
WordPress 6.2.2 What’s NewCreditsFreedomsPrivacy Maintenance and Security Releases Version 6.2.2 addressed a security issue and fixed 1 bug. For more information, see the release notes. Version 6.2.1 addressed some security issues and fixed 30 bugs. For more information, see the release notes. Welcome to WordPress 6.2.2 WordPress 6.2 includes more than 292 enhancements and 394 bug fixes. This page…
We spent the past 16 months developing an amazing podcast called The Restaurant Dealmaker Show for the largest Restaurant Brokerage in California, Restaurant Realty Company. We’ve been working with the company’s founder and senior leadership to expand our thought leadership/PR program as well as compliment the founder’s best selling book of the same title. Hosted…
Outrageously Engaging Video Experiences Your business runs on video. Let’s get you up to speed. Virtual Meetings Premium video conferencing for max productivity from anywhere. Give your in-office, remote or hybrid teams the tools to connect and collaborate seamlessly. Events & Webinars Immersive virtual events platform with TV-quality, live streaming for stunning productions. Engage any…
Welcome to WordPress 6.2…. Wondering what’s new? A ton since November 2022 was the last major update of 6.1 WordPress 6.2 includes more than 292 enhancements and 394 bug fixes. This page highlights the latest features since the November 2022 release of WordPress 6.1. From quick highlights to developer resources, there’s a lot to explore.…
Commercial Agents and Business Brokers, As you are completing your Asset Purchase Agreements with clients and preparing sellers to hand over key content and accounts to buyers, make sure that they prepare a list of logins/passwords for those accounts they can easily hand over and walk your clients through logging in to confirm ownership. Alternatively,…
We’ve used SquareSpace on and off again for strategic brand activation projects and e-commerce websites. Certain companies benefit from ONE platform for all your needs – small businesses, 1-2 person shows, product driven and art driven showcases and start-ups. While we LOVE WordPress for its search engine optimization and easy Googlization programs, if money is…
In the world of ever changing, evolving technology, it’s harder to launch an activate your brand’s website and get found on search engines organically. Search engine optimization and Google advertising and online marketing can get expensive for start-ups. Survival of the fittest means those with either venture-capital backing, private family investors, angel investors or deep…
After 10+ years of managing Google Pay Per Click Advertising campaigns for dozens of clients, we finally went through the official process to get not only certified, but officially become a proud badge member of Google Partners.
Imagine there is a bank account that credits your account each morning with $86,400. It carries over no balance from day to day. Every evening the bank deletes whatever part of the balance you failed to use during the day. What would you do? Draw out every cent, of course? Each of us has such…
How To Add A New User Go to your WordPress admin page and log in to your website. https://www.youdomain.com/wp-admin If you’re not sure of your password, you can click “Lost Password” to reset it. Now that you’re in the WordPress dashboard, click on Users in the left sidebar. Towards the top of the screen, click Add New.…
We constantly get asked about the industry terms we throw away casually. So we put together this page morphing a number of glossaries together into a new UBER cool page. Agency in Motion in Chicago by far had the cleanest and most complete looking one. Thank you! The PR industry operates with numerous acronyms and…
What is accessiBe? accessiBe is the leading AI-powered web accessibility solution that makes websites accessible to people with disabilities, and compliant with the WCAG, ADA, and other accessibility legislation. By using AI and automation, accessiBe signficantly reduces costs and time, making web accessibility achievable for all businesses. MAKING THE WEB INCLUSIVE FOR ALL The #1 Automated …
Cha cha cha Changes…. Love that David Bowie song, but don’t love the ripple effect of many many many changes happening in the Facebook / Instagram advertising, Business Manager and Page management universe. As someone who has invested years and have evolved and moved the the punches (REO Speedwagon), we 100% now that change is…
How Popular is WordPress? Thanks WPbeginner for putting together this update for all to benefit. If you are a WordPress developer or just getting started with WordPress, you MUST begin your journey with WordPress Beginner! To learn more, see our article about the history of WordPress. WordPress is immensely popular and is used by millions of…
Thank you Nikolai Boroda for brilliantly weaving this perfect article. Many of our clients ask the same questions and thankfully we have some valuable explanations. I could not have put this better. Folks, if you don’t already follow SEM Rush’s blog or use SEMrush, well, you are missing something from your Search Engine Optimization plan!…
Easy scheduling ahead Calendly is your hub for scheduling meetings professionally and efficiently, eliminating the hassle of back-and-forth emails so you can get back to work. Schedule meetings without the back-and-forth emails Calendly uncomplicates scheduling by only offering times that work with your availability across all of your calendars. SIGN UP NOW HOW IT WORKS See…
OneSignal Platform OneSignal is one of the fastest & most reliable services to send push notifications, in-app messages, SMS, and emails to your users on mobile and web. Know how some sites on Safari and Chrome ask you if you would like updates from their website? THIS IS IT! Want THE Guide on how to…
Broekman is here to help as well! For our clients, we provide web hosting, cPanel, FTP, email and Wordpress management/maintenance support. We get it. Things happen. We know that hiccups happen. Lucky for you, we deliver the best methodologies to reverse engineer a fix because we’ve already been through the trial and error. There really…
Big shout out to Gaintap.com for helping us with this issue. For anyone who needs… see below. OG Link The below instructions are to help folks using their Google/Android phone to call the number on your website or landing page! 1. Start with a standard link tag: <a href=””></a> 2. Enter your phone number with…
INSTRUCTIONS for Google My Business STEP 1: On your computer, sign in to Google My Business. https://business.google.com/ STEP 2: In the menu on the left, click Users. STEP 3: At the top right, click Invite new users . STEP 4: Enter the name or email address of the user you’d like to add. Use a gmail…
Googlization Action Plan In the coming week, we will unveil dedicated pages for each of these amazing programs. SEO Package – every Google program starts here. This assume that you’ve got a website and a business to promote. Be it a service, product or non-profit, you’re going to need to rank in Google to survive! …
INSTRUCTIONS: STEP 1: Go to your YouTube account and go to the upper right hand corner where your profile photo is. STEP 2: Choose YouTube Studio / Creator Studio section of your YouTube Channel https://studio.youtube.com/ You will need to log in using your Gmail account associated with the account. When adding a user, you have…
You’re looking for a strategy to drive more people to you and your company and increase profits. We understand how to give you an edge over your competitors and enable you to reach people through a variety of tactics. We can not only help you generate new leads and land new deals, but we can…
Podcast artwork Podcast feeds contain artwork that is a minimum size of 1400 x 1400 pixels and a maximum size of 3000 x 3000 pixels, 72 dpi, in JPEG or PNG format with appropriate file extensions (. jpg, . png), and in the RGB colorspace. To optimize images for mobile devices, Apple recommends compressing your image files. My…
4 Easy Steps Step 1: Go to your facebook fanpage https://www.facebook.com/broekmancomm Step 2: On right hand margin sidebar menu, choose Settings https://www.facebook.com/broekmancomm/settings/?tab=settings Step 3: On right hand margin sidebar menu, choose Page Roles https://www.facebook.com/broekmancomm/settings/?tab=admin_roles Step 4: Navigate to the “Assign a New Page Role” section Here you will type in a person who has…
Things you’ll need to set up your Facebook Page Important pre-page clarification: Information from your personal Facebook profile won’t appear on your Facebook Page unless you share it there. Your profile and Page are considered separate on Facebook. Business Name and description A profile photo and cover photo. Profile photo – your badge – ideally…
WORDPRESS 5.7 Jazz up your stories in an editor that’s cleaner, crisper, and does more to get out of your way. What’s NewCreditsFreedomsPrivacy Step into WordPress 5.7. With this new version, WordPress brings you fresh colors. The editor helps you work in a few places you couldn’t before—at least, not without getting into code or…
By far one of the most helpful resources to ask my clients is to document their changes for their website during development. We’ve been teaching clients, who are less likely to right out a nicely crafted email with what they’d like change (design wise, copy wise), and instead ask them to use their microphone and…
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site. Installing this one plugin and connecting ALL your Google products is a key to WordPress successful tracking Analytics, Search Console, AdSense, PageSpeed Insights and Tag Manager ALL IN ONE PLACE – a one-stop shop solution to…
Welcome to WordPress 5.6.2. WordPress 5.6.2 brings you countless ways to set your ideas free and bring them to life. With a brand-new default theme as your canvas, it supports an ever-growing collection of blocks as your brushes. Paint with words. Pictures. Sound. Or rich embedded media. Maintenance and Security Releases Version 5.6.2 addressed 5 bugs.…
This is so cool. Thank you Google Workspace Learning Center! https://support.google.com/a/users/answer/9283036?hl=en&ref_topic=9348490 Gmail cheat sheet Create and send email, organize your inbox, and start and join video meetings right from Gmail. Get Gmail: Web (mail.google.com), Android, or iOS 1. Click Compose to create a new email message. 2. Click a message in your inbox to read it and send a…
The unlimited creative subscription Millions of creative assets, unlimited downloads, one low cost. Download graphic, web and video templates, audio, photos and more. Envato Elements is the only creative subscription for every digital project. We’ve been using Envato for 10 years now. Marketing Agency approved! This is the last subscription you’re going to need for…
Clubhouse App: How to Get Started We just started and are exploring how to make this applicable to start-ups, non-profits, personalities, thought leaders and corporates. THANK you SocialMediaExaminer and Naomi Nakashima for creating this!!!!! BRILLIANT!!!! Folks, if you need help, definitely let us know. New to Clubhouse App? Wondering how to use Clubhouse? In this…
To say we are fans of Star Wars is an understatement. Finally Disney+ has published an easy, simple yet incredible timeline to the proper order! 15 stories from a galaxy far, far away. Scroll to explore the official timeline. Start Streaming Over 120 hours of the galaxy’s greatest movies and series are streaming exclusively on Disney+. Watch…
Whether you’re considering launching a new website with WordPress, a first-time blogger or a seasoned website developer, there’s always room to learn. We’re pulling resources from WordPress.org and aggregating how-tos from numerous existing websites that do the BEST job of teaching WordPress.
macOS 11.0 Big Sur will NOT run 32-bit apps. You can check whether any of the apps you are currently using on your Mac are 32-bit. macOS 11.0 Big Sur will NOT run 32-bit apps. You can check whether any of the apps you are currently using on your Mac are 32-bit.
Need hack-free secure lead, contact or pay forms to drive lead generation and inbound marketing? Contact Forms. Lead magnets. Lead forms. Pay Forms. Event Registration. Membership registration. Donation Forms.
We partnered with SiteGround on more than 10 WordPress websites and have had an incredible experience. As much as we love loyalty to platforms with wonderful customer services (and fast cars) from the past, we are finding there are highly reliable partners that serve all clients needs. What we digg? Caching and Cloudflare included SSL…
Google Apps for Work = GSuite = now Google Workspace We know that our “collaboration” with Google has been key to our professional (and personal) success. We started with Google Engage, then Google Agency Partners, and then Google North America in its early stages. We have been using Gmail as our primary email since inception…
Healing Through Word: Communicate Sacredness 38 CARD DECK
Delivering high end high impact marketing firepower, brand strategy, creative identity platforms and promotional might for Fortune 500 companies, celebrities, high profile corporates, luxury real estate and entertainment clientele since August 2000. We’ve logged hours in the middle east, europe, asia, central america and 20 of the best of the US. We’re world travelers and…
Building more with blocks, faster and easier. What’s NewCreditsFreedomsPrivacy Say hello to more and better. More ways to make your pages come alive. With easier ways to get it all done and looking better than ever—and boosts in speed you can feel. Maintenance and Security Releases Version 5.4.2 addressed some security issues and fixed 23 bugs.…
You’re changing the world. We can help. Did you know that Google gives away grants up to $10,000 per month ($329 per day) for Non-Profit 501(c)(3) marketing on Google 100% Free? We can help you apply and secure the grant money you need. 1) Increase your visibility 2) Create bigger impact 3) Grow your email…
Open a world of possibilities. We will help you architect a program with all the essentials – the best of digital marketing, audience building, creative programming, membership and donor enabling tactics, public relations, communications and more. ANALYTICS Typically, many large non-profits require extensive Research, Analytics & Data Models to show and steer their mission-driven organization…
Welcome Google Duo to the family. We’ve already been using Google Hangouts and then Google Meet. Google Duo has some great features. For now, it’s free for anyone with a Google/gmail account. Do it now!!!! Be together in the moment Simple, high quality video calls on Android phones, iPhones, tablets, computers, and Smart Displays like…
We are definitely pro-Google evangelists. We’ve just performed a mega-training of Google Enterprise for one of our clients with 20+ employees. The client was already paying for GSuite / Google Apps of Work, so we pointed out all these amazing benefits of built-in features like Google Hangouts / Google Meet! Why promote Zoom, WhatsApp, Skype,…
Another big shout out to OSXDaily for the tutorial on how to Setup, Host, & Join a Zoom Meeting on iPhone & iPad Original link here: https://osxdaily.com/2020/04/09/how-setup-host-join-zoom-meeting-iphone-ipad/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+osxdaily+%28OS+X+Daily%29 Zoom is a video conferencing solution that allows people to easily setup, host, and join video chats for remote meetings, work, or even just social events. If you…
How to Make Group Video Calls with Google Hangouts on iPhone & iPad BIG thanks to OSXDaily for producing this amazing article to illustrate how to make group video calls with Google Hangouts!!! Thank you for making this easy! original link: https://osxdaily.com/2020/04/10/how-make-group-video-calls-google-hangouts-iphone-ipad/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+osxdaily+%28OS+X+Daily%29 Google Hangouts offers a free and easy way to make group video calls,…
Courtesy of TMC Financing for putting together a succint, short and sweet list of resources. First, we hope that you and your family are safe, healthy and well. These are certainly extraordinary times. We small businesses are all facing immense challenges as a result of the Coronavirus crisis. The key to getting through this is…
“There is nothing outside of yourself that can ever enable you to get better, stronger, richer, quicker, or smarter. Everything is within. Everything exists. Seek nothing outside of yourself.” ― Miyamoto Musashi, The Book of Five Rings
Came across this inspiring poem during my teenage years. It has had an ever lasting impact on my life “Though much is taken, much abides; and though We are not now that strength which in old days Moved earth and heaven, that which we are, we are; One equal temper of heroic hearts, Made weak…
Master of Ceremonies / MC for film festivals, award ceremonies, corporate dinners, fundraisers, private parties, events and GALAs – We understand flow & reading an audience!
Zodiac signs play an integral part in Chinese culture, and can be used to determine your fortune for the year, marriage compatibility, career fit, best times to have a baby, and so much more. There are 12 Chinese zodiac animals used to represent years. 2020 is the Year of the Rat (鼠—Shǔ) People born in…
Welcome, WordPress 5.3! Looks like you’ve finally nailed a beautiful theme that developers like me can use. As a huge fan of WP Bakery/JS Composer for page layouts, this new version builds on the designs the way it is supposed to be for those starting up. Nice improvements! Introducing our most refined user experience with…
When it comes to finding a Marketing Agency that specializes in collaborating and working with the Jewish Community, there are only a few key expert collaborators who truly understand the nuances, intricacies and piccadillies! We’ve been in many rooms with brilliant minds, many chefs, many opinions and many fantastic ideas; building consensus with expert alpha…
If you are an digital marketing agency and you find yourself with a new client that has an older WordPress website having performance issues (or if you yourself are starting a new job managing an existing WordPress website, but not sure what’s wrong), I HIGHLY recommend that you start with an AUDIT of the website…
BRAND YOUR BUSINESS GRAPHIC DESIGN 2019 SUMMER SPECIAL! We are offering a very exclusive and very limited-time special for logos and graphic design. Our normal graphic design starter package starts at $2,000, but for a limited time we are offering 40% OFF all new design projects this Summer! Act fast! Special ends August 1st!!!! WHAT WE…
Make it with G Suite. Get Gmail, Docs, Drive, Calendar, Meet and more for business. GET STARTED – SIGN UP NOW G Suite Basic or Business The three main editions of G Suite are Basic – $6 a user per month (start ups and 1-2 wo/man entrepreneurs use this but nearly always upgrade to Business) Business – $12…
Thank you LifeHacker for the easiest instructions to explain to clients how they should set up their new GSuite / Google Apps for Work email on their iPhones, iMacs and laptops! How to Access Gmail in iPhone Mail Using IMAP Use the following steps to get Gmail on your phone using the Gmail IMAP server…
Welcome to WordPress 5.2.2 Congratulations on updating to WordPress 5.2.2! This update makes it easier than ever to fix your site if something goes wrong. Version 5.2.2 What’s NewCreditsFreedomsPrivacy Maintenance and Security Releases Version 5.2.2 addressed 13 bugs. For more information, see the release notes. Version 5.2.1 addressed 33 bugs. For more information, see the release notes. Keeping Your Site…
The latest version of WordPress 5.0 update is here – Gutenberg – but nearly 5 million of us realize that we do not want the new block editor. Personally we are already heavily invested in using an existing page builder tool- WP Bakery’s Page Builder – as it’s natively developed with many of the WordPress…
Facebook Marketing Partners Partners give you superior insights and data for better marketing decisions. Partners offer innovative technology to help you drive great results. Partners offer custom-tailored solutions to supercharge your marketing on and off Facebook. https://www.facebook.com/business/marketing-partners Instagram Business 1 Billion+ Instagram accounts worldwide are active every single month. 500 Million+ Instagram accounts worldwide are…
April 2, 2019 Deadline! Time is running out! We used Google+ for years building up photo albums for portfolios and unknowingly of course helping our SEO in the early days. Hate to lose some wonderful content. Want to download yours? Here’s how: Download your Google+ data https://support.google.com/plus/answer/1045788?hl=en You can export and download your Google+ data,…
If you’re interested in improving your site’s appearance on Google Search, and you’re willing to put in a little time learning about search engine optimization (SEO) and Search Console, here is your getting started guide. You don’t need to understand HTML or coding, but you do need to spend some time thinking about how your site…
We just discovered Eventable! Share unlimited events in any email, website, or social network with your own link and embeddable button. Works with everything from Gmail to Outlook, WordPress to Squarespace, MailChimp to Constant Contact, and more! Yes there paid and enterprise version as well. See Plans & Pricing: https://www.eventable.com/pricing/ Get FREE button
BROEKMAN communications is a 10+ year Linkedin Marketing Agency specializing in setting up your personal profile, Company Pages, Slideshare, Groups, Showcase Pages, Sponsored Updates and LinkedIn Ads. Posting Use posting to share your professional expertise, experiences and anecdotes with your connections and the larger community. Posts are a quick way of staying connected with your…
Linkedin is a central part of our Lead Generation, Thought Leadership, Building Personas/profiles and Business Development funnel for our clients. While we value many social media platforms, we highly recommend to lay a strong foundation with a platform that makes it possible to effectively showcase your thought leadership. LinkedIn offers prime real estate for doing…
Read How Linkedin marketing campaigns work. Just received this amazing deck from Linkedin Marketing Solutions to help drive the conversation with clients. 74% of all prospects choose the company that was first to help them along their buyers journey! Use visuals + Keep it short and sweet! Download Guide
Acuity Scheduling is your online assistant, working 24/7 to fill your schedule. Looking to drive your (or your client’s) lead generation website funnel and entice folks with a “Schedule a Call”, “Free Consultation” or “Book an Appointment” approach? We are loving Acuity Scheduling. Sign up here and I believe we can get discount codes for…
Big thanks to Linkedin Marketing Solutions for engaging and equipping agencies like ours with the right tools and resources. Download the Enterprise Playbook Whether you’re in HR and manage a team to advance your talent brand, or in social media and manage a team to promote your corporate brand, this quick read offers actionable guidance…
Random issue of the day: Passcodes Option 1: New corporate email account or Google Access? First double check that you didn’t install a Google Device Policy for gaining access to Google-email or Google Drive or another secure email per IT requirements. Certain corporate email accounts require a certain level of security (complex passcode) and require…
When you install an SSL onto an Addon Domain in cPanel hosting, it is not an automatic install like it is with the primary domain for the hosting account. You will have to manually setup, create, and install the SSL on the Addon Domain. Big shout out and THANK YOU to Chris Eggleston who developed the…
Welcome to WordPress 5.1 You’ve successfully upgraded to WordPress 5.1! Following WordPress 5.0—a major release which introduced the new block editor—5.1 focuses on polish, in particular by improving overall performance of the editor. In addition, this release paves the way for a better, faster, and more secure WordPress with some essential tools for site administrators and…
What are Favicons? Favicons are small 16×16 icon files that are displayed next to the URL of your site in a browser’s address bar. Additionally they’re often displayed next to the name of your site in a user’s list of open tabs and bookmark listings making it easier for the user to quickly identify amongst…
Analytics Academy Check out this training course courtesy of Google Analytics. Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You’ll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to…
Big thank you to Really Simple SSL for developing an amazing plugin that successfully forces every SSL Certificate we launch and enables https:// to kick in. This post is directly from their website! Follow these to a T! Oh wait, If you didn’t already install Really Simple SSL after Getting your SSL certificate, download here…
Google Search Console is a vital resource of getting your website verified with the search engine and part of your core Googlization of your website. If you want organic (natural) website traffic and to start earning page ranking and traffic, you need to set your website up for success with backend things like this. Search…
First, let me say thank you to WP Beginner for their EPIC tutorials and guides to fixing/managing/improving/innovating in WordPress. Without resources like theirs, developers like me would be fumbling in the dark with trial and error solutions. 🙂 We were recently hired to clean up an old hacked WordPress website and prepare it for new…
We spent a little too much time trying to discover an alternative to saying “KILL TWO BIRDS WITH ONE STONE!” UPDATE: April 25, 2022 – “Free two (2) birds from one cage!” (poetic!) The primary motivation is that this aged saying no longer reflects the positive intention of productivity + expediency + alignment + execution…
WordPress 5.0 “broke” our sites. But not really… As part of our WordPress maintenance programs, we handle updating WordPress & plugins constantly for our clients. Yes, after WordPress 5.0 Gutenberg was installed, we did find editing pages and posts rather challenging. The platform is amazing if you are launching a brand new website or blog.…
With the new Google My Business app, it’s easier than ever to manage your Business Profile and connect with your customers in new ways. Every day, millions of people search on Google for businesses like yours. Make your Business Profile stand out and turn those searches into your customers with the Google My Business app.…
On the approximate 17th Anniversary of its launch, I proudly present my first website produced solely by my own hands. Screenshots below! www.broekmancomm.com/foursquare From July 2001 to May 2002, I served as Marketing Director of FourSquare Executive Relocation’s Amsterdam, The Netherlands offices. I was recruited to establish and launch their new corporate identity and branding campaign…
Big thank you and shout out for WordFence for monitoring, managing, education and publishing key invaluable articles that help webmasters, website developers and website managers around the world protect their clients and their websites! 🙂 Next steps: 1. As always, before I do anything, ensure back-ups of website & database are in place so that…
We’ve seen a surge in referrals asking for proposals. We therefore created this page to help with intake interviews and preliminary scope of work to determine what tactics are key to our collaboration. Below is a quick preliminary scope of work list to guide our collaboration. (1) Transform brands and professionalize corporate culture. (2) Encourage collaborative environments.
(3) Facilitate process that taps into your creativity, getting into the heads of your leadership & management, and translate that vision into tangible results.
At the crossroads of strategy and return on engagement/return on investment, BROEKMAN communications delivers strategic brand and identity campaigns. We’ve worked with 100s of clients over a nearly 20 year period. As tech-savvy, innovative and hard-working GenXers at heart coupled with the drive, motivation, determination and persistence of hit-the-ground-running prove-yourself 20-somethings, we’ve got the perfect…
Using Facebook with WordPress When we want to really track how Facebook ads are performing on websites we manage and get a deeper understanding of our audience interaction and, of course, determine success of campaigns…. getting a pixel installed on your site will LINK that advertising from Facebook with your website’s visitor traffic information. The…
Every so often there is a bug in which WordPress does NOT update automatically. This is one of those updates. So for you website management and one-wo(man) developers, do the update manually this time and all should be good thereafter. File this under #NothingIsPerfect. However, we still trust WordPress above other CMS (content management) solutions…
Welcome to WordPress 4.9 Yet again, WordPress has smoothed over the design workflow and created opportunities for more “safety” from coding errors. Security is a constant evolution for any web platform or hosting company. Version 4.9 takes things to the next level. READ ON straight from the UPDATE PAGE after you update! What’s NewCreditsFreedomsPrivacy Major Customizer…
Proud to be a collaboration partner with Organic Communication – one of the leading Offsites & Retreats (Live & Virtual) for legal, corporate & entertainment clientele. Organic Communication’s expert retreat and meeting facilitators create meaningful opportunities for professionals to think strategically and collaborate effectively. Our sessions build connection, inspire creativity, enable clarity and drive commitment.…
The below examples are for a recent client, but can be applied to ANY client or vendor. Share the love. Give meaningful positive feedback. Especially when hardworking people work well for you! Be fair, be respectful, be courteous and be friendly; treat others as you want to be treated. Don’t use as a “teaching” opportunity…
Why do you need a Hashtag? Hashtags enable businesses to help consumers find them through social media. Often times, people will search a hashtag on Google or on Twitter/Facebook/Instagram. Using them enables folks to remember you by your brand or promote a call to action. The goal is to help users find you through tracking…
