On June 12, 2023, the California Assembly’s Judiciary Committee amended Assembly Bill (AB) 1757, introducing language that would effectively require all California websites to follow the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA. The law could profoundly change the legal landscape. By requiring conformance with WCAG 2.1, the bill would establish firm technical requirements…
At Broekman, we’ve already helped dozens of clients meet the deadline of prepping their Google Analytics GA3 Universal Analytics accounts for data migration to Google Analytics GA4. Sounds like a bunch of nonsense to most people, but come July 1, 2023, all website visitor traffic will stop on Universal Analytics (like Y2K stop) and all…
Commercial Agents and Business Brokers, As you are completing your Asset Purchase Agreements with clients and preparing sellers to hand over key content and accounts to buyers, make sure that they prepare a list of logins/passwords for those accounts they can easily hand over and walk your clients through logging in to confirm ownership. Alternatively,…
We’ve used SquareSpace on and off again for strategic brand activation projects and e-commerce websites. Certain companies benefit from ONE platform for all your needs – small businesses, 1-2 person shows, product driven and art driven showcases and start-ups. While we LOVE WordPress for its search engine optimization and easy Googlization programs, if money is…
How To Add A New User Go to your WordPress admin page and log in to your website. https://www.youdomain.com/wp-admin If you’re not sure of your password, you can click “Lost Password” to reset it. Now that you’re in the WordPress dashboard, click on Users in the left sidebar. Towards the top of the screen, click Add New.…
We constantly get asked about the industry terms we throw away casually. So we put together this page morphing a number of glossaries together into a new UBER cool page. Agency in Motion in Chicago by far had the cleanest and most complete looking one. Thank you! The PR industry operates with numerous acronyms and…
Cha cha cha Changes…. Love that David Bowie song, but don’t love the ripple effect of many many many changes happening in the Facebook / Instagram advertising, Business Manager and Page management universe. As someone who has invested years and have evolved and moved the the punches (REO Speedwagon), we 100% now that change is…
Thank you Nikolai Boroda for brilliantly weaving this perfect article. Many of our clients ask the same questions and thankfully we have some valuable explanations. I could not have put this better. Folks, if you don’t already follow SEM Rush’s blog or use SEMrush, well, you are missing something from your Search Engine Optimization plan!…
OneSignal Platform OneSignal is one of the fastest & most reliable services to send push notifications, in-app messages, SMS, and emails to your users on mobile and web. Know how some sites on Safari and Chrome ask you if you would like updates from their website? THIS IS IT! Want THE Guide on how to…
Broekman is here to help as well! For our clients, we provide web hosting, cPanel, FTP, email and Wordpress management/maintenance support. We get it. Things happen. We know that hiccups happen. Lucky for you, we deliver the best methodologies to reverse engineer a fix because we’ve already been through the trial and error. There really…
INSTRUCTIONS for Google My Business STEP 1: On your computer, sign in to Google My Business. https://business.google.com/ STEP 2: In the menu on the left, click Users. STEP 3: At the top right, click Invite new users . STEP 4: Enter the name or email address of the user you’d like to add. Use a gmail…
Googlization Action Plan In the coming week, we will unveil dedicated pages for each of these amazing programs. SEO Package – every Google program starts here. This assume that you’ve got a website and a business to promote. Be it a service, product or non-profit, you’re going to need to rank in Google to survive! …
INSTRUCTIONS: STEP 1: Go to your YouTube account and go to the upper right hand corner where your profile photo is. STEP 2: Choose YouTube Studio / Creator Studio section of your YouTube Channel https://studio.youtube.com/ You will need to log in using your Gmail account associated with the account. When adding a user, you have…
You’re looking for a strategy to drive more people to you and your company and increase profits. We understand how to give you an edge over your competitors and enable you to reach people through a variety of tactics. We can not only help you generate new leads and land new deals, but we can…
Podcast artwork Podcast feeds contain artwork that is a minimum size of 1400 x 1400 pixels and a maximum size of 3000 x 3000 pixels, 72 dpi, in JPEG or PNG format with appropriate file extensions (. jpg, . png), and in the RGB colorspace. To optimize images for mobile devices, Apple recommends compressing your image files. My…
4 Easy Steps Step 1: Go to your facebook fanpage https://www.facebook.com/broekmancomm Step 2: On right hand margin sidebar menu, choose Settings https://www.facebook.com/broekmancomm/settings/?tab=settings Step 3: On right hand margin sidebar menu, choose Page Roles https://www.facebook.com/broekmancomm/settings/?tab=admin_roles Step 4: Navigate to the “Assign a New Page Role” section Here you will type in a person who has…
Things you’ll need to set up your Facebook Page Important pre-page clarification: Information from your personal Facebook profile won’t appear on your Facebook Page unless you share it there. Your profile and Page are considered separate on Facebook. Business Name and description A profile photo and cover photo. Profile photo – your badge – ideally…
By far one of the most helpful resources to ask my clients is to document their changes for their website during development. We’ve been teaching clients, who are less likely to right out a nicely crafted email with what they’d like change (design wise, copy wise), and instead ask them to use their microphone and…
Site Kit is the official WordPress plugin from Google for insights about how people find and use your site. Installing this one plugin and connecting ALL your Google products is a key to WordPress successful tracking Analytics, Search Console, AdSense, PageSpeed Insights and Tag Manager ALL IN ONE PLACE – a one-stop shop solution to…
Welcome to WordPress 5.6.2. WordPress 5.6.2 brings you countless ways to set your ideas free and bring them to life. With a brand-new default theme as your canvas, it supports an ever-growing collection of blocks as your brushes. Paint with words. Pictures. Sound. Or rich embedded media. Maintenance and Security Releases Version 5.6.2 addressed 5 bugs.…
This is so cool. Thank you Google Workspace Learning Center! https://support.google.com/a/users/answer/9283036?hl=en&ref_topic=9348490 Gmail cheat sheet Create and send email, organize your inbox, and start and join video meetings right from Gmail. Get Gmail: Web (mail.google.com), Android, or iOS 1. Click Compose to create a new email message. 2. Click a message in your inbox to read it and send a…
Whether you’re considering launching a new website with WordPress, a first-time blogger or a seasoned website developer, there’s always room to learn. We’re pulling resources from WordPress.org and aggregating how-tos from numerous existing websites that do the BEST job of teaching WordPress.
macOS 11.0 Big Sur will NOT run 32-bit apps. You can check whether any of the apps you are currently using on your Mac are 32-bit. macOS 11.0 Big Sur will NOT run 32-bit apps. You can check whether any of the apps you are currently using on your Mac are 32-bit.
If you are an digital marketing agency and you find yourself with a new client that has an older WordPress website having performance issues (or if you yourself are starting a new job managing an existing WordPress website, but not sure what’s wrong), I HIGHLY recommend that you start with an AUDIT of the website…
April 2, 2019 Deadline! Time is running out! We used Google+ for years building up photo albums for portfolios and unknowingly of course helping our SEO in the early days. Hate to lose some wonderful content. Want to download yours? Here’s how: Download your Google+ data https://support.google.com/plus/answer/1045788?hl=en You can export and download your Google+ data,…
